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The explosion of Internet usage in the last five years has made the corporate web site an invaluable sales, advertising, and marketing resource for businesses both large and small. Because of the enormous number of commercial web sites on the world wide web today, designing a unique web site which effectively markets your organization has become an increasingly challenging task. Metropolitan is experienced at creating unique interactive, visually appealing web sites which continually set new standards in the field of commercial web site design. From initial consultation to ongoing support, Metropolitan provides an experienced staff committed to excellence and devoted to helping our clients use the world wide web to improve all aspects of the way they do business.


What can the Web do for Your Business?
The Internet is a cost effective means for advertising providing local to world-wide coverage. It has been shown to greatly increase product visibility and exposure to potential consumers at minimal annual cost. It can increase sales and overall productivity as well as provide convenient and inexpensive customer support.

If you have been spending money on newspapers, brochures, and other traditional advertising media, the Web can provide much of the same type of information to a wider audience for a fraction of the cost.

Why choose the Web to promote your business?
No other advertising or marketing resource offers as much creativity and versatility as the Internet. The Web allows the fusion of text-based documents with graphics, images and animation to give your company worldwide exposure, 24 hours a day, 7 days a week. The Web has an estimated 60 million users and is the fastest growing direct marketing opportunity in history that you cannot afford to miss out on.

The Web has something to offer everyone. If your company offers products or services, your Web site can accommodate online, or mail-in orders, provide information and view your current products and increase your sales.

Designing a website is not difficult. Designing a website that works for you and your visitors is another story. Your website needs to load quickly and consistently in all browsers and across all platforms. In addition, it needs to effectively sell your product or service.

Current statistics indicate that 80% of the websites on the Internet are failing at promoting their product or service. You don't have to be stuck with a poorly designed website that does not sell. Metropolitan offer custom designed websites or if your budget won't allow for a custom designed site, we offer websites from pre-created templates.

At Metropolitan, our focus is on small to medium size businesses. We continue to provide professional services at low rates to help small businesses claim their place online. We have over 10 years experience in commercial website design and marketing. We believe in providing services far beyond just website creation.

Local Business Organizations or Community Chamber of Commerce
Most local service industries such as, auto repair garages, travel agencies, barber and beauty shops, dry cleaners and restaurants have generally hesitated to promote their products over the Internet. However, they can use the web successfully by posting hours of operation, brochures, special discounts, sales, coupons, contacts and phone numbers, branch locations and other useful information directed towards the consumer.

By having their local business organization host the site, many local small businesses can have a presence on the Internet at a very small cost to them.

Such a Web site acts as a local products and services index for the community that is always available to those interested in their services.

This method also provides a sense of community that currently does not exist very much on the Internet as well as allow people who are moving into the community to find the local products and services that are available to them.

Metropolitan also offers a group business package where the primary site would belong to the local business organization while each business would have their own page off the site directory as well as a separate printable location and direction map. Each individual business can refer to their own web address in their advertising (i.e. www.primary_organization.com/your_company).

Local Townships and City's
Townships have many departments, officers and committees that often need to be in contact with residents, future residents, building contractors, state and county personnel, etc. The cost of printing and mailing material to these organizations and individuals can be substantial.

A Web site is just the place for a township to set up a directory that can contain information such as:

Contact index of township officials
Calendar of events for committees
Recreational activities available to residents
Library information and activities
School contacts, activities and evaluations
Civic organization activities and contacts
Community TV involvement
Township history
Emergency information
Voter information
Police, Fire, Rescue and other support services
Emergency management
Township map and directions

By having this information on the Internet it can be accessed immediately by those interested with little or no personnel involved, and printing or mailing costs.

Personal Web sites
Although usually not used for commercial means, some people like to have a web presence to promote their talents and interests. Personal sites are also often used to locate others having common interests, and sometimes lead to forming small home businesses.

Some people try to create their own personal sites, but more often than not, produce results that are less desirable and not well organized due to a lack of technical and design experience. Personal sites are usually small in size and, therefore, are actually relatively inexpensive for Metropolitan to develop. The final results, however, is a professional looking personal presence on the web.

 
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